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Analyzing the Spatial Centrality of Rural Villages for Green-Tourism using GIS and Social Network Analysis -Focusing on Rural Amenity and Human Resources-

Published by the American Society of Agricultural and Biological Engineers, St. Joseph, Michigan www.asabe.org

Citation:  7th World Congress on Computers in Agriculture Conference Proceedings, 22-24 June 2009, Reno, Nevada (electronic only)  711P0409e.(doi:10.13031/2013.29074)
Authors:   Sang-Hyun - Lee, Jin-Yong - Choi, Seung-Jong - Bae, Yun-Gyeong - Oh
Keywords:   Rural amenity, GIS, Social Network, Green-tourism centrality, Degree centrality, Prestige centrality, Spatial interaction.

The aim of this study is to analyze the green-tourism centrality considering spatial interaction using Gravity Model and social network method. The degree centrality and prestige centrality were applied as green-tourism centrality index. The rural amenity resources and human resources were counted as attraction factors, and a distance among villages was used as friction factor in gravity model. The weights of rural tourism amenity resources were calculated using the analytic hierarchy process(AHP) method and applied to evaluate green-tourism potentiality. The distance was measured with the shortest path among villages using geographic information system_(GIS) network analysis. The spatial interaction from gravity model were employed as link weights between nodal points; a pair villages. Using the spatial interaction, the degree-centrality and prestige-centrality indices were calculated by social network analysis and demonstrated possibility of developing integrated green-tourism region centered on high centrality villages.

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